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The Problem with Waste

The Problem with Waste

In the UK alone, supermarkets produce around 810,000 tonnes of waste from packaging every year and that number is cause for alarm. When you extrapolate to what the rest of the globe must also produce, roughly 87,000,000 tonnes, it becomes an almost unthinkably large problem to tackle.

But like all great designs in art and science, tackle it we must.

As the global population continues to rise and more needs must be met, the only variable of the mass production model is what to do with the waste. The current system is born from a fallacy that the Earth will always provide, as it has done, but the ecology of the Earth has never been so massively and so casually assaulted in this way.

As with many problems, we often find the best answers when we change our perspective. Rather than exhaust all our efforts on 'what to do with the waste', many of the most exciting developments are coming from further up the supply chain in regard to biodegradable packaging - efforts here, such as packing peanuts are helping to remove the question of waste altogether. 

Beyond the obvious moral duty to tackle sustainability, research from The Stern Center for Sustainable Business released a 2020 study showing that products marketed as sustainable grew 5.6 times faster than those that weren't, proving that being sustainable doesn't cost the earth.

By supporting businesses that promote environmentally conscious production, we can enforce change across the board. So every time you consider and shop sustainably, know that you are sending out a signal for change.

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